I've been in and around sales / partner GTM programs and revenue operations since my oldest, who now is a college graduate, was chasing...

There is clear momentum behind the shift to selling enterprise software through car market places like AWS marketplace, Azure...

Here are some best practices for building successful Cloud Provider relationships as part of a Cloud GTM approach: 1. Co-Selling...

In today's rapidly evolving digital landscape, businesses are increasingly turning to cloud solutions to drive growth and innovation....

We've learned a lot over the years helping ISV's and partners find their way to success by selling through hyperscale cloud marketplaces,...

You know when you're describing your product benefits or business value to a prospect, and they say "yeah, I'm following, this is super...